I can work alongside you and your team to help deliver successful brand or advertising outcomes . I can bring to any situation my personal and unique combination of practical experience, brand and advertising theory, and perspectives on organizational behaviour and change developed through studying at Bath University Business School, Ashridge (Hult Business School), and the Metanoia Institute.
Here is one example of how I worked with a charity to facilitate a major rebranding project.
I have given speeches and keynote addresses at many events over several decades, including conferences of the MRS, AA, IAB, APG, TEDx, and other public and private events from Tallinn to Buenos Aires. Please get in touch to discuss my availability and fees, where appropriate.
You can see here my TEDx talk ‘Aesthetics, Jugs and Rock and Roll’.
For many years I led training programmes for DDB Worldwide and for the IPA. Training interventions can range from a simple lecture to much more interactive workshops and extended programmes. My training approach combines action and reflection with theory, leading to real behavioural change.
I am actively looking for new coaching clients (ideally based around London or Bristol/Bath). As a coach I bring all my past experience as a leader, teacher, facilitator and qualitative researcher, firmly founded on an integrated theoretical basis from my studies at Ashridge, Metanoia, and as a relational coach. I am professionally supervised and follow the EMCC/AfC Code of Ethics.
Coaching is a process of shared learning and potential change which does not require the coach to have any technical knowledge of the coachee’s business, so I am keen to work with clients from any walk of life – not just advertising or marketing.
Evidence shows that coaching can be highly effective in enabling personal and organisational change, a key factor for success being the quality of the relationship between coach and client. If you would like to find out if I might be an effective coach for you please get in touch!
I will consider commissions to write articles or chapters about my fields of expertise. I have for example contributed chapters to the Sage Handbook of Advertising, The Economist Book of Brands and Branding, and most recently the section on ‘How Advertising Works’ for the Advertising Association’s publication Advertising’s Big Questions.